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Facebook and DoorDash, team up for deliveries!

Drivers for DoorDash Inc. are now delivering items to consumers purchased online from Facebook META Marketplace, as part of a new partnership between the delivery app and Facebook parent Meta Platforms Inc.

The deal is an attempt to get more people, especially younger ones, to use Facebook, while boosting DoorDash’s ambition to expand into delivering more than food.

Tweet on Meta& DoorDash collab

Meta and DoorDash tested the service in several U.S. cities in recent months, the companies said.

The service lets Facebook users purchase and receive items from Marketplace without leaving their homes.

It can deliver items that fit in a car trunk and are up to 15 miles away, people familiar with the plan said. Deliveries would be made within 48 hours, the people said.

  • Meta and DoorDash confirmed the tests and said the partnership is in early stages.

The companies have been offering free delivery to entice customers to try the service, according to one of the people familiar with the plan. It couldn’t be determined how the companies would charge for deliveries in the future.

Over the past two years,

Meta has increased its efforts to expand e-commerce on its social-media apps because it would help it sell ads. The company lost ad revenue over the past year after Apple Inc. changed its privacy policy for iPhones and iPads.

 

@thejournalbiz
source: WSJ/Meta
Image:Doordash.inc