TikTok has created a new generation of digital stars who have built massive audiences on the app.
TikTok is the teens favorite, and one of most downloaded apps of the year.
Unlike YouTube or Instagram, which split a percentage of ad revenue with their users, TikTok doesn’t share ad-dollars with influencers.
Instead, it has several built-in monetization tools like virtual “gifts,” as well as a Creator Fund to pay users with at least 10,000 followers and 100,000 views in a 30-day period for their videos.
Most of TikTokers, make money by receiving virtual “gifts” during livestreams, which can be converted into cash.
While many influencers work on brand deals and song promotions to earn money from TikTok.
- One of the most popular ways to earn money as a TikToker, Forbes find is by promoting songs in videos.
Music agencies and record labels regularly pay TikTok influencers to post, in an attempt to make their new track go viral.
For influencers with fewer followers, rates start from $20 and goes up to $150, per post, according to Flighthouse media
While TikTok superstar Charlie D’amelio who counts over 134mil. followers, earned over 17 mil during 2021 alone, claiming the top earner reward, for a second year in a row